Sunday, 2 February 2014

Free From Food Awards




This week I have thoroughly enjoyed a trip to London with my family. We have stayed in a friends luxurious house in Chelsea, had tea, coffee and mango juice in Harrods, ridden the bus and the underground and been fascinated by the Natural History Museum. When you live at the southern most tip of south Devon, at the end of a very muddy village lane the glittering lights of London are as far from every day life as you can get.


There was also another very good reason for my visit. This year is the 7th annual Free from Food Awards run by the fabulously informative and on the ball Free From Foods Matter website. The website is headed by Michelle Berriedale-Johnson and Cressida Langlands and further supported by an extremely competent and accomplished team of people, including journalist Alex Gazzola. The Free From Food Awards were created in 2008 "to encourage innovation and celebrate excellence in the freefrom food industry". "The awards focus on foods free of wheat, gluten, dairy, egg, nuts, soya or sulphites" (source http://www.freefromfoodawards.co.uk/about-us/about.html).



I couldn't have been prouder to have been asked to be a judge for an afternoon on this years panel. Free from food plays an integral part of mine and my sons daily life. It is also a business I am very passionate about. The progression of the freefrom industry is one I watch with great interest and hope for the future. So many of our lives can be influenced by improvement in this industry.



The judging is a pleasurable, lengthy process of assessing, scoring and comparing different products put forward by manufacturers with the hope of winning a trophy, being highly commended, commended or a runner up. Throughout the judging there was serious concentration, furious note taking and much discussion over the high and lows of every product entered. Above you can see Alex Gazzola, Janette Marshall as well as myself studiously tasting puddings.

The awards will be announced in March after a glittering awards ceremony. To find out who has come top of the tastebuds please watch the Free From Food Awards webpage, Twitter @FFFoodAwards or Facebook Free From Food Awards and Michelles blog.

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